BLOG
THE SECRETS IN THE NAME
July 9th 2008
I am amazed at how many marketers just see the 'media' part of Social Media and forget the 'social' bit. Luckily Jupiter research thinks the same.
MEASUREMENT CAMP #2
May 14th 2008
Trying to formulate some best practice and benchmarks for measuring Social Media campaigns.
KEEP IT SIMPLE BUT KEEP IT SAFE
May 12th 2008
As Social Media CRM gets ever nearer, there are some simple strategies you can use to protect access to your social media profiles and ensure you maintain the conversation you are creating with your customers.
MARKETING 2.0 PARIS - PART 1.0
May 7th 2008
Marketing 2.0 Paris - how was it for you?
For me.and brands it was exciting and inspiring and challenging... and it's the future.
TWITTERING FOR FREEDOM
April 29th 2008
Web 2.0 rescues man from jail
FACEBOOK SURVEY
February 26th 2008, by Jamie Riddell
In a recent short survey of Facebook users, we asked "Which other social networks do you actively update." With the well documented growth of Facebook, we wanted to see if the other social networks still maintained an attraction with users updating more than one account.
The survey offered the choice of Myspace, Faceparty, Bebo, Jaiku.Twitter or Blogger.
The results showed a substantial 85% of respondents still updated their Myspace account with 7% regularly updating a Faceparty account. Surprisingly, Bebo only accounted for 3% of the respondents, alongside Blogger.com. Twitter/Jaiku only accounted for 2% of all respondents.
This survey shows an interesting trend that whilst users are jumping to and from networks, it is not always in replacement of a previous network. As we look at how we can connect with these audiences, we must remember that each network will have a relevance to those that use it, and we should not be focusing just on the network du jour.
Those results in full:
- Myspace 85%
- Faceparty 7%
- Bebo.com 3%
- Blogger.com 3%
- Twitter/Jaiku 2%