OUR SERVICE
To engage with consumers you must first understand them. So our service always begins with listening. This may be all you want, which is fine. But if you need to engage your audience we can help you do that too.
LISTENING
This is the research phase. Firstly we identify the relevant online communities for your brand.
ENGAGING
The Engagement Phase involves delivering the communications strategy using 3 distinct methods.
REVIEWING & REFINING
This is where we analyse the campaign to verify if the stated objectives have been met, and refine the messages to optimize campaign effectiveness.
INTEGRATING
This is the point in the process where we ensure the campaign is fully integrated between online and offline.
INTEGRATING
This is the point in the process where we ensure the campaign is fully integrated between Online and Offline.
Online PR defines the Offline PR. We can deliver on both, which is unique in the industry.
That is not to say that we are inexperienced in Offline PR, far from it. Our team comprises eight experienced, skilled and creative PR professionals who are professionally accredited and trained and members of the Chartered Institute of Public Relations (CIPR).
Below are some of the Offline PR services we offer:
- Media Relations
- Events
- Newsletters and brochures
- Research
- Issues Management
The PR Resources we use to deliver our campaigns include:
- Mintel: market Intelligence
- Vocus: on demand media intelligence and coverage analysis
- ResponseSource: to the minute knowledge of journalist requests